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A Branded Website Can Take Your Business to the Next Level

What Does Your Online Presence Say About You? 

Work with us to get a thoughtfully-designed branded website for your business today.

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Why Do You Need a Branded Website Based for Your Business? 

1. Help Leads Get to Know You. First impressions are important, no matter the circumstances. This includes the initial impression your business makes on customer. In the digital landscape, more than 38% of potential clients judge a business’ website based on its appearance. This means that your website should quickly and effectively communicate everything customers need to know about you. Be sure they understand your values, why you’re different from your competitors, and how to take the next step in working with you.

2. Drive Leads Down Your Sales Funnel. Using your website to convert leads into paying customers is critical, and you can get up to 33% more conversions with consistent branding on your website. Our branded websites feature intentionally-placed call-to-action buttons for maximum conversion.

3. Establish Your Online Presence. The majority of potential clients are looking online to find the businesses they need. If you have no web presence, you may miss up to 62% of potential customers. Clients will be contacting your competition because they have a clear online presence. A branded website utilizing SEO techniques helps you build credibility, get more organic traffic, and outrank your competitors by getting on the first page of Google’s search results.

How Does a Well-Designed, Branded Website Impact Your Bottom Line?

In the highly competitive digital landscape, it’s crucial to have a branded website to communicate with your target audience, differentiate yourself from competitors, and rank high on search engine results pages. 

Download this free informative guide to learn more about how a branded website can take your business to the next level and grow your sales.

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Advanced Branding and Website Concepts Explained 

Why Focus on Branding 

Once you have established a brand for your business, it is critical to maintain every aspect of that brand. Many businesses underestimate the importance of their branding, especially online.

From the color scheme and font to logo placement, layout, and messaging, everything on your website helps leads decide to contact you or not. At 714Web, we intentionally and thoughtfully design your entire website using proven psychological principles to move leads toward conversion.

The Benefits of Psychologically-Driven Conversion Content

Great online content incorporates certain psychological principles which encourage users to take a desired action. Our team uses principles including demonstrating of social proof, creating a sense of urgency with exclusive offers, providing value with free resources, and offering personalized content when we create content for your website.

Why Emphasize Call to Action

Everything on your website should have the aim of moving leads through your sales funnel. Well-designed and compelling CTAs streamline the customer journey and are easy to interact with. Great CTAs can capture users’ attention, create a sense of urgency or value, and clearly show how to move forward with your business.

The Importance of Social Proof

Social proof creates a sense of trust and shows your business is credible. Highlighting testimonials and reviews on your website shows that your business has been tried, tested, and positively received by other customers. Social proof also taps into social validation, the tendency for people to follow the actions and decisions of others.

A Branded Website is Your Most Powerful First Impression.

Work with 714WEB to Create a New Online Presence or Revamp Your Current Website.

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Why does my business need a strong, well-branded website? 

In any competitive industry, your business needs to stand out. Having a professional, well-developed website ensures you differentiate yourself from others. It also builds a memorable online experience for your potential customers. A well-branded website is easy to scan and read so your target audience gets the information they need while encouraging them to engage with you. 

How long does it normally take to design a new website? 

Our discovery process takes approximately 1-4 weeks, depending on how many meetings are necessary to create your website blueprint. Following that, a new branding package and website usually requires 4-6 weeks.

I already have a website. How do I know if I need a new approach? 

For those considering a new website project, two questions need to be answered: what do you need from your website? What purpose do you need it to serve?

With those answers in mind, you can determine if your current website is achieving those goals. For example, is your website  bringing you new potential customers, regularly, daily, weekly?

Will my website be mobile-friendly? 

Yes. Every website project we work on at 714WEB is optimized for desktop, mobile, and tablet screens. 

How much does it cost for a new website?

At 714WEB, we customize an online marketing strategy for you based on our discovery process, the Maverick System. It is a series of meetings and interviews to determine what you need to accomplish with your website and how to make it happen.

From the start of those meetings, we will discuss your budget considerations and tell you what we can accomplish within your parameters. Your proposal will include a clear price point, and we never tack on additional costs unless they’re approved and added to your scope of work. 


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